The prom dress market size was valued at USD 14.14 billion in 2023 and is expected to be worth USD 14.81 billion in 2024. The market is projected to reach USD 22.56 billion by 2032, recording a CAGR of 5.40% during the forecast period.

Prom dresses are formal or semi-formal dresses that are usually worn to prom and other prom-like social and formal events. These dresses are quite elaborate and elegant, containing detailed embroidery and are made from luxurious fabrics. The growing presence of fashion influencers on social media platforms and increasing collaborations between fashion brands and key market players are some of the leading factors driving the market growth.

The COVID-19 outbreak had an adverse effect on the functioning of this market due to the introduction of lockdowns, which restricted large gatherings to a great extent. Many schools and universities across the world had to cancel or postpone proms to abide by the government-imposed rules, which impeded the demand for these dresses.

Fortune Business Insights™ displays this information in a report titled, "Prom Dress Market, 2024-2032."

Information Source: https://www.fortunebusinessinsights.com/prom-dress-market-109102

LIST OF KEY COMPANIES PROFILED IN THE Prom Dress Market REPORT

• Adrianna Papell (U.S.)
• Carolina Herrera (U.S.)
• Rosa Clara (Spain)
• Pronovias (Spain)
• Jovani (U.S.)
• Oscar De La Renta (U.S.)
• Monique Lhuillier (U.S.)
• Terani Couture (U.S.)
• Marchesa (U.S.)
• Trixxi (U.S.)

Segmentation:

Elegant Aesthetics of Long Prom Dresses Add to Their Popularity Among Young Customers

Based on size, the market is divided into long prom dresses and short prom dresses. The long prom dress segment might capture a dominant prom dress market share as these dresses are quite popular among the younger generation due to their chic and elegant aesthetics.

Wide Range Of Textures, Styles, and Aesthetics Offered Increases Their Use In Party Dresses