The global personal care products market size was valued at USD 379.88 billion in 2024. The market is set to grow from USD 401.57 billion in 2025 to USD 631.94 billion by 2032, exhibiting a CAGR of 6.69% over the forecast period.

Personal care products, including hygiene, grooming, and beauty, are essential to daily routines. Rising awareness of self-care and hygiene has boosted product demand, particularly in hair and skin care, accelerating market expansion.

The COVID-19 pandemic altered consumer behavior, leading to reduced spending on non-essential items in 2020. However, heightened hygiene awareness spurred demand for sanitation-focused products, driving growth in the latter part of the year.

Fortune Business Insights™ provides this information in its research report, titled “Personal Care Products Market, 2025-2032”.

Get More Info: https://www.fortunebusinessinsights.com/personal-care-products-market-112095

Top Company in the Personal Care Products Market:

• Reckitt Benckiser Group (U.K.)
• Unilever PLC (U.K.)
• The Procter & Gamble Company (U.S.)
• Kimberly-Clark Corporation (U.S.)
• Beiersdorf AG (Germany)
• L'Oréal S.A. (France)
• Estee Lauder Companies, Inc. (U.S.)
• Shiseido Co. Ltd. (Japan)
• Kao Corporation (Japan)
• Colgate-Palmolive (U.S.)

Segmentation:

Skin Care Segment to Lead, Driven by its Popularity among Gen Z and Millennials

As per type, the market is divided into hair care, color cosmetics, oral care, fragrances, skin care, and others. The skin care segment is set to dominate the market, driven by younger demographics such as Gen Z and millennials who prioritize skin health, making skin care an essential part of daily routines.

Synthetic Segment to Dominate on Account of its Affordability